Regional shopping destination thecentre:mk have launched a Facebook competition to run throughout the festival, calling for amateur and professional photographers to upload their photos of thecentre:mk branded balloon to the Facebook page. The winning photo will be selected from the shortlisted top three photos with the most ‘likes’ and be used to promote the balloon at other festivals later on in the year, such as its second outing at the Bucks County Show on 1 September. The winning picture will win £100 of Jessops vouchers, to spend at thecentre:mk store.

Melanie Beck, head of marketing and communications at thecentre:mk comments, “This is such an exciting new venture for us, into the world of ballooning. We hope that people will enjoy spotting our balloon at its debut festival and take part in our Facebook competition by sharing their photos with us.”

To hear updates on thecentre:mk’s progress,  to enter the photo competition and read the T&C’s visit, www.facebook.com/thecentremk