Six months on from the replacement of the local radio station with a national and regional service, a team of former Heart FM staff has announced plans to launch a new radio station for the local community.

Interdirect is well established locally, and its digital service has a significant presence in Milton Keynes. The agency now also provides Design, PR and Marketing services, enabling the business to offer a full range of expertise to its clients.   

The Beat of MK – MKFM will launch in July 2011 with a month long trial broadcast on FM as part of a campaign for a permanent FM licence. The radio station will be local in every sense, with all programmes broadcast from studios at the Xscape and a full service of local news, traffic and travel, and sports results.

Nicholas Mann, managing director of Interdirect says: “Interdirect prides itself on being an exciting, vibrant and innovative full service agency, and has always believed in supporting other ventures that share these qualities. MKFM is one of these ventures; a great idea and a vital innovation for Milton Keynes’ local and business community, which will be an asset to the region and is something Interdirect is very proud to support.”